The
Coles County Reporter
A new generation
of the Lynch Family takes to
N ews Reporting
and Gathering
Page Two of my Central Illinois
Radio History
The Story Continues
My brother and I
were always involved in the gathering of news and the witnessing of
fires. In the old days, police did little to keep crowds and
onlookers away. Many times they would even become helpers.
Perry Mason was one of our favorite TV shows. We begged mom to go
to a real trial. She fulfilled our wish. We attended a
murder trial in the Coles County
Courthouse.
This day's session would be very exciting and even scary. A
hallway distracter (faint'n Annie) had a fake heart attack. The
noise drew all the sheriff's deputies and Sheriff Paul B. Smith, and many in the audience out of
the
courtroom to leave the defendant by himself with my mom, brother and I,
as well as the judge and several spectators-- all left unprotected from
the defendant. The judge was very upset over everyone leaving the
court room. I can remember him yelling for all to come back
in. That was the only trial I attended until serving on jury duty
in my adult life.
It's one thing to be raised by a professional fireman (off 24 hours, on
24 hours), but to have a news-reporter as a mom is mind
boggling for me and probably most reading this.
We actually turned out pretty normal.
Go to my home page <When
the Gong Rings, History of the Charleston Fire Department>
to see the other side of this story.
I'm
personally glad that we were not left out of our parents lives and careers.
My
brother and I both saw a lot of history. We were well protected
and
not put in danger (I think!)
Here's
the rest of her story

This photo
was taken in the new Charleston studio of WLBH, on the square in the
Lincoln
Building. Before signing on, Louise would have to make a
connection
and have the Mattoon adjust her volume, etc. The amplifier in the
picture was built by J.R. Livesay, and is present in the Taylor
historical
collection.

This photo show the Coles
County Reporter interviewing the Mayor of Charleston during a parade on
the square. In this scene, Louise is actually broadcasting for
WEIC,
a new station for Charleston. She was a very good interviewer and
had personal interviews with governors, Bobby Kennedy, Senator Chuck
Percy,
and a myriad of very important "local yocals," including many
children--
All important to her and the listeners!
A letter
dated 1960, when Louise would return to a Sunday afternoon broadcast
for
J.R. Livesay and WLBH. She sold her own spots at $5.00 a
minute.
She also wrote her own commercials and produced her own programs.
While at WEIC, Louise had several short news shows, and a 30-minute
Society
program each weekday morning. She was first to introduce Fats
Domino,
Chet Atkins, and many others to listeners of Central Illinois.

A Fan letter from a
local judge. He wanted Louise to play a little Irish tune for his
grand-daughter. Louise could mix with any group, and was friends
with then EIU president Quincy Doudna.

WLBH summer
picnic
with the staff of the station. In the second row on the far right
is the Coles County Reporter. In the front row with the 7up
bottle
is me (wearing glasses). J.R. Livesay, Coles County radio pioneer
is in the back row, with the white hat and light shirt.
Here's how
the Coles County Reporter gathered her news.
(This would
be good advice for today's local reporters)
This is
how Louise Taylor conducted her business

- Get
out in the community,
go to all public and private events you are invited to, or are able to
get into.
- Be very outward going
and friendly to "everyone"
- Be helpful to listeners.
Louise was capable of helping people find jobs. She had
connections.
- Be honest and up-front.
Always tell the truth on the radio. Report carefully
- Get personal. Louise
kept a notebook with everyone's birthday. On their birthday she
would
announce it or play a song.
- Interview a variety of
people in all kinds of situations.
- Get out and go to fires,
disasters, etc. The press has a right to be there.
- Get to know news sources.
Louise was the only reporter who could call the police and get news
over
the phone. She could write it quickly and correctly. They
knew
it would be reported accurately.
- Treat kids with honor
and respect. Louise led up a 1950's teen group of Civil Defense
"Weatherettes".
They were a group of girls to help spot storms. She would later
open
a teen center in Charleston. Kids will stand up for you
and
provide help when needed.
- Plan on being a public
person. Called on to conduct public functions such as the local
IGA
drawings for cash prizes; em-ceed (as did Lee Lynch) many public events
including annual Halloween parades, talent shows, concerts
(co-emceed
a concert with WLS DJ Larry Lujac of Chicago with Sam the Sham &
the
Pharoas at EIU; dances, shows, and a myriad of events.
- Be aggressive. While
at WEIC, Louise would beat out her competition in coverage of events.
- Develop a collection of
advertisors. Each time Louise would start a new program, she
would
have several advertisors follow her. She could easily sell her
programs.
- Be a popular, funny and
positive-natured person. Louise was pushed around the square in a
wheel-barrell in the 60's when she raised the million pennies for the
new
hospital. She was actually supposed to push a person, but
"accidentally
broke her arm". A doctor friend applied a very real looking
cast.
People showed up to see this event.
If you mix
these ingredients, you could succeed at broadcasting.
A good
voice
and product to sell are important.
News
and Events During the WEIC Golden Years
The
news on WEIC remained Personal and very local. Louise Taylor was
a good interviewer.
Many important personalities were happy to appear
on her shows.
She interviewed EIU Presidents, Illinois State Senator Red
Graham,
Senators Chuck Percy and Estes Kefauver (Tenn.). She had a
personal
interview with Bobby Kennedy when he would visit EIU during a
campaign.
She rode in the limo with Kennedy between Mattoon & Charleston.
Louise covered
many parades, historical events, all the Coles County
Fairs, family
reunions, fundraisers.
WEIC/WLBH Community Involvement
Louise did exactly what station owners, J.R. Livesay & Jack Owens
wanted.
It was difficult with her independent
"spirit," but she was a good team person at the stations.
She personally did a lot of things to make her radio programs popular
and
important.
Here's some of the highlights of her community involvement
career:
-
Raised a million pennies to help build the Charleston Memorial Hospital
- Did
the first March of Dimes for polio
- Ran
for County Office on the Democratic ticket in 1956 (first women's libber in Central Illinois, but
didn't use the label)
- Ran for
Circuit Clerk,
lost to opponent with
8,482 to 6.021-- a woman and a
Democrat in a strong
Republican county. She was heard!
- Worked
as a volunteer for the American Red Cross-- went to help the needy and sick, as well as in
emergencies such as fires, storms, etc.
- Would walk with Adlai
Stevenson I at a disaster in nearbye Mattoon.
- Started the teen-girl
version of today's storm watchers-- The
Weatherettes-- sponsered
round/square dances to raise money. This
embedded her connection with young
people in Coles County.
- Em-ceed
several local events including Halloween Parades, drawings,
concerts, grand openings,
and whoever needed a voice and
personality.
- Helped
many people to get jobs and help of all kinds. She had
connections to the right people to help get jobs, assistance, advice,
or even get food. I can remember several trips to help old folks
with food and even a friendly visit.
Special Happenings During the Golden Days
Louise helped a lot of people. She would do as little as play a
song
for someone
during her morning program. She would recognize activities in
town that
were probably minor, but put the participants on a pedestal for a
moment.
She would take clothes and food to old people in town that she
found out
were not being taken care of by anyone. She would organize the
annual Santa
Claus for the Chamber of Commerce.
In the early 60's, she took on the established Democratic leadership in
Coles County
and went to Springfield and got herself a state job. She
would work
for the Department of Revenue as a Sales Tax Investigator.
She proved
her point. WEIC had switched to a WLS "hip" format. The
news
show had switched back to WLBH on
Sunday
afternoons, but continued, sometimes taped in advance because of her
state
job. She did
not
like the state job, but proved that she had influence. Again, my
brother and I traveled with her to many tiny towns in Central
Illinois.
Louise met a bunch of new people in an even larger area.
Life was interesting in
the Taylor Household
The Taylor children would go to school, watch TV, swim during the
summer,
help mom and dad in news gathering and fire fighting, and still end up
fairly normal, but actually led very unusual life styles.
The radio
station was a cool place to play in. You had to be quiet when
the red
lights were on, but could do lots of quiet things. Louise had
several
tricks played on her when trying to be serious. WEIC had a boom
mike.
One of the engineers or co-workers hung a very realistic plastic
spider on
the end of the mike and swung it in front of the society news
reporter.
She displayed her sense of humor with uncontrollable laughter and had
the
engineer play a Fats Domino
tune
while she regained her composure. These periods of laughing
andloss
of control would sometimes eat up an entire program. At home,
we had
to put up with all kinds of people calling with news and information.In
addition Mr. Taylor was a captain on the Charleston Fire Departmentand
was on duty every other 24 hours, and on-call most off days.
The Taylor family seemed to join in on most disasters and news
events.
We always felt the need to be there. I can still remember
the
distinctive smell of a burning house, or the confusion of a major
accident
scene.
Career
in Radio Ends in Retirement
Louise returned to WLBH in 1960 to continue the Sunday afternoon news
tradition
started in 1937 by Lee Lynch. A brief stint at WKZI at Casey,
Illinois
would end her career at news broadcasting. The Golden Age
of
radio of the old style seemed to end, as with many other American
traditions
in the very late 1960's. No doubt television had become the
predominant
source for information and entertainment. Ray Livesay built his
own
TV station at nearby Terre Haute, Indiana (WTWO-NBC affiliate).
Louise
was invited to work for him there, but declined because of the
distance.
Family took precedent. Many small local radio stations still
attempt
to provide a "public service to the community", but often end up with
satellite
programming with distant personalities. Louise Taylor continued
with
a large variety of activities and future careers. She worked for
the Area Adult Education Center in Mattoon; ran a successful teen
center
in Charleston "The Nowhere" for a few years, demonstrated "Like" soda
pop
for a short while; worked several years at the same hospital she helped
raise a million pennies for, as a sterile services technician and a
floor
secretary. She loved to greet patients and give the doctors a
hard
time. She could get by with it. In 1972, she ran for office
again, this time as Mayor of Charleston against her husband's
boss.
She came in third out of four, but got the man in that she wanted-- her
husband's boss. Her last job with the public was bookkeeper at a
local garbage house. There she helped keep the spirits of the
local
garbage workers high with jokes and attention.
A
News-reporter
has to be a "People Person".
Louise Taylor and Lee Lynch
exemplified
this characteristic.
Visit
Page One for More Louise Taylor, Coles County Information
Return to My
Central Illinois Radio History Page